| 企业战略联盟反竞争情报模型与机制研究 |
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| 引用本文： | 苏芳荔.企业战略联盟反竞争情报模型与机制研究[J].情报理论与实践,2010(12). |
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| 作者姓名： | 苏芳荔 |
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| 作者单位： | 郑州航空工业管理学院信息科学学院,河南郑州450015; |
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| 摘 要： | 介绍企业战略联盟与企业反竞争情报的概况,分析企业战略联盟中存在的竞争情报风险,从关键信息评估和分析、反竞争情报策略组合配置以及效果评测与反馈入手构建企业战略联盟反竞争情报模型体系,从人力资源、合法结构、联盟流程3个方面构建企业战略联盟反竞争情报机制。最后提出企业战略联盟反竞争情报实施对策。Abstract：This paper describes the status quo of the enterprise strategic alliance and the enterprise defense competitive intelligence,and analyzes the risk of competitive intelligence in the enterprise strategic alliance.Proceeding from the perspective of key information assessment and analysis,combination and collocation of defense competitive intelligence strategies,and effectiveness evaluation and feedback,the paper constructs the defense competitive intelligence model of the enterprise strategic alliance.The paper also constructs the defense competitive intelligence mechanism of the enterprise strategic alliance from the aspects of human resources,legal structure and alliance flow.Finally,the paper proposes some countermeasures for the defense competitive intelligence of the enterprise strategic alliance.
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| 关 键 词： | 企业 战略联盟 反竞争情报 模型 |
Research on the Model and Mechanism of Defense Competitive Intelligence of the Enterprise Strategic Alliance |
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| Su Fangli.Research on the Model and Mechanism of Defense Competitive Intelligence of the Enterprise Strategic Alliance[J].Information Studies:Theory & Application,2010(12). |
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| Authors: | Su Fangli |
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| Abstract: | This paper describes the status quo of the enterprise strategic alliance and the enterprise defense competitive intelligence,and analyzes the risk of competitive intelligence in the enterprise strategic alliance.Proceeding from the perspective of key information assessment and analysis,combination and collocation of defense competitive intelligence strategies,and effectiveness evaluation and feedback,the paper constructs the defense competitive intelligence model of the enterprise strategic alliance.The paper also constructs the defense competitive intelligence mechanism of the enterprise strategic alliance from the aspects of human resources,legal structure and alliance flow.Finally,the paper proposes some countermeasures for the defense competitive intelligence of the enterprise strategic alliance. |
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| Keywords: | enterprise strategic alliance defense competitive intelligence model |
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