| 图书馆危机公关的策略研究 |
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| 引用本文： | 陈莉.图书馆危机公关的策略研究[J].图书馆工作与研究,2011(9):56-58. |
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| 作者姓名： | 陈莉 |
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| 作者单位： | 新疆石河子大学图书馆; |
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| 基金项目： | 新疆石河子大学校级重点课题“图书馆危机管理的预警与应急机制”(项目编号RWSK08-Z10)的研究成果之一 |
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| 摘 要： | 在危机处理中,危机公关在争取舆论支持、重塑形象等方面有着重要作用。本文提出图书馆在开展危机公关活动中态度比方法更重要,并提出了四项危机公关的应对策略。
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| 关 键 词： | 图书馆 危机公关 危机管理 |
Strategies for Crisis Public Relations in Library |
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| Chen Li.Strategies for Crisis Public Relations in Library[J].Library Work and Study,2011(9):56-58. |
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| Authors: | Chen Li |
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| Abstract: | Libraries should learn how to seek help from public relations crisis,which is an effective tool to deal with crises.The usefulness of the public relations crisis lies in that it can win public confidence in the libraries.Attitude is more important than method in crisis public relations.In addition,some suggestion are given on measures of library crisis. |
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| Keywords: | Library Crisis public relations Crisis management |
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