| 产业互联网下中国制造企业战略转型路径探究 |
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| 引用本文： | 余菲菲,高霞.产业互联网下中国制造企业战略转型路径探究[J].科学学研究,2018,36(10):1770-1778. |
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| 作者姓名： | 余菲菲 高霞 |
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| 作者单位： | 1. 河海大学商学院
2. 河海大学 |
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| 基金项目： | 2017年江苏省高校哲学社会科学重点项目;中央高校基本科研业务经费（自由探索项目） |
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| 摘 要： | 当前发达国家为了提升本土制造业的发展水平,纷纷提出“再工业化”战略。为此,中国提出《中国制造2025》,并提出要进一步促进互联技术与制造业的融合的政策指引。因而,在产业互联网背景下,中国制造业企业如何进行战略转型是极其重要意义的问题。本文将运用嵌入性多案例分析法,通过选取蒙牛、报喜鸟和长虹这三家制造企业,对三家企业智能化成长轨迹与战略转型过程进行纵向性分析,并对三家企业生态化战略转型前基础、重点和路径进行横向比较,探寻在产业互联网背景下中国制造企业生态化转型路径。
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| 收稿时间： | 2017-10-18 |
Research on the Strategic Transformation Path of Chinese Manufacturing Enterprises under the Industrial Internet |
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| Abstract: | In order to enhance the level of the local manufacturing industry, the developed countries put forward the strategy of re-industrialization now. Thus, Chinese government also puts forward "Made in China 2025" plan, and proposes policy guidance to promote the convergence of Internet technology and manufacturing. Therefore, in the context of industrial Internet, how to do strategic transformation for China's manufacturing enterprises is an extremely important issue. This research will use the embedded multi-case analysis method and choose Mengniu, Baoxiniao and Changhong three manufacturing enterprises as research objects. Through longitudinal analysis of the three enterprises' intelligent growth trajectory and strategic transformation process, and horizontal comparison of the basis, focus and path before the ecological strategy transformation of the three enterprises, this research will explore the path of ecological transformation of Chinese manufacturing enterprises under the background of industrial internet. |
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