| 有限政治预期的塑造:奥运会的生存之道 |
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| 引用本文： | 马菊霞.有限政治预期的塑造:奥运会的生存之道[J].西安体育学院学报,2011,28(6):683-686. |
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| 作者姓名： | 马菊霞 |
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| 作者单位： | 西安体育学院思政部,西安,710068 |
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| 摘 要： | 从奥运会与政治的相互依存关系入手,对奥运会的政治化预期进行了分析。结果表明,现代奥运会具有隐含与有限的政治活动预期,奥运会组织与管理者应通过重构赛事文化和优化管理水平对赛事进行政治预期管理,从而巩固和加强赛事的政治影响有限性预期。
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| 关 键 词： | 奥运会 政治 预期 有限性 文化 |
Shaping of Limited Political Expectations: the Survival of Olympic Games |
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| MA Ju-xia.Shaping of Limited Political Expectations: the Survival of Olympic Games[J].Journal of Xi'an Institute of Physical Education,2011,28(6):683-686. |
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| Authors: | MA Ju-xia |
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| Institution: | MA Ju-xia(Department of Ideological and Political Theory Teaching,Xi′an Physical Education University,Xi′an 710068,China) |
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| Abstract: | Standing on interdependent relationship of Olympic Games and politics,the political expectation side of Olympic Games were systematically analyzed.The results show that the modern Olympic Games possess implicitly implied and rather limited political expectations.Olympic organizers should remodel culture of Olympic events and adopt management optimization to control political expectation,and to strengthen the limitedness of political activities. |
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| Keywords: | Olympics politics expectations limitedness culture |
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