| 十届全运会新闻传播对北京奥运会的借鉴研究 |
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| 引用本文： | 孟勇.十届全运会新闻传播对北京奥运会的借鉴研究[J].北京体育大学学报,2008,31(3):310-312. |
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| 作者姓名： | 孟勇 |
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| 作者单位： | 成都体育学院,四川,成都,610041 |
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| 基金项目： | 2006年国家社会科学基金项目《北京奥运会体育传播控制与传播效果研究》课题 |
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| 摘 要： | 总结分析第十届全运会新闻传播的正面效果和出现的不足之处,探讨其深层次的媒介环境原因,并从改进传播效果的角度前瞻如何提高2008北京奥运会的新闻传播水平,以期在北京奥运会新闻传播中更好地体现媒体责任,传播奥运精神,维护国家形象。
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| 关 键 词： | 十届全运会 新闻传播 北京奥运会 借鉴 |
| 文章编号： | 1007-3612(2008)03-0310-03 |
| 修稿时间： | 2007年12月10 |
A Study of Reference of Journalism and Communications in the 10th National Games of China to Beijing Olympic Games |
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| MENG Yong.A Study of Reference of Journalism and Communications in the 10th National Games of China to Beijing Olympic Games[J].Journal of Beijing Sport University,2008,31(3):310-312. |
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| Authors: | MENG Yong |
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| Abstract: | Both positive effects and negative ones in journalism and communications in the 10th National Games of China to Beijing Olympic Games are summarized and analyzed.The paper tries to find out the cause in media environment in depth and foresee the promotion of level of journalism and communications from the perspective of improving communication effect,hoping to implementing media's responsibility,preaching the Olympic spirit,and shaping an image of China. |
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| Keywords: | the 10th National Games of China journalism and communications Beijing Olympic Games reference |
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