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Living Our Mission: A Study of University Mission Building
Authors:Sarah Bonewits Feldner PhD
Institution:Purdue University, 2002
Abstract:At the same time that organizational communication and management scholars are focusing attention on trends of spirituality in the workplace, faith-based organizations are taking up the question of how they might maintain a distinct spiritual identity. For these institutions, communicating mission becomes the defining feature of institutional identity. Explicitly religious organizations provide a venue for understanding the implications of incorporating spirituality in organizational discourse. This empirical study explores a mission-building conference and examines the ways in which communicating a spiritual mission simultaneously enriches and constrains both the individual members and the organizations as a whole.
Keywords:Mission  Faith-Based Organization  Spirituality  Paradox
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