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中国武术国际化传播的问题、成因与对策
引用本文:王帅,苏春悦,杨惠兰,高茹洁,路国华.中国武术国际化传播的问题、成因与对策[J].湖北体育科技,2019(1):12-15.
作者姓名:王帅  苏春悦  杨惠兰  高茹洁  路国华
作者单位:1.长江大学体育学院;2.长江大学外国语学院
基金项目:湖北省哲学社会科学繁荣研究项目(16Z031);长江大学社科基金项目(2014CSZ010)
摘    要:中国武术是民族传统文化的信息载体,对于彰显民族精神,提升国家文化软实力具有重要的作用。跨文化传播是国家形象建构必须面对的一个根本问题。因此,探讨中国武术国际化传播路径是树立国家形象、国民形象、体育形象、武术形象四象合一,促进武术文化意识、世界意识、创新意识、标准意识、品牌意识5个意识全面发展的重要途径,对于促进国民意识,建设健康中国和人力资源强国,实现中华民族伟大复兴的中国梦具有重要意义。本文通过对当前中国武术的现实状况进行补充说明,并对存在的问题加以分析,指出我国当前武术国际传播亟待解决的问题与改革方向。

关 键 词:国际化传播  归化异化  3个语言观  国民外宣

Problems,Causes and Countermeasures of Chinese Wushu Internationalized Spread
WANG Shuai,SSU Chunyue,YANG Huilan,GAO Rujie,LU Guohua.Problems,Causes and Countermeasures of Chinese Wushu Internationalized Spread[J].Journal of Hubei Sports Science,2019(1):12-15.
Authors:WANG Shuai  SSU Chunyue  YANG Huilan  GAO Rujie  LU Guohua
Institution:(School of Physical Education,Yangtze University,Jingzhou 434023, China;School of Foreign Studies,Yangtze University,Jingzhou 434023, China)
Abstract:Chinese Wushu is the information carrier of national traditional culture, which plays an important role in highlighting national spirit and enhancing the soft power of national culture. Cross-cultural communication is a fundamental problem in the construction of national image. Therefore, exploring the path of internationalization of Chinese Wushu is an important way to establish the 4 images of national image, citizen image, sports image and wushu image, promote the all-round development of wushu culture consciousness, world consciousness, innovation consciousness, standard consciousness and brand consciousness. It is of great significance for promoting national consciousness, building a healthy China and a powerful human resource country, and realizing the Chinese dream of great rejuvenation of the Chinese nation. In this paper, the current situation of Chinese Wushu is supplemented and explained, and the existing problems are analyzed, pointing out the urgent problems and reform direction of the current international Wushu spread in China.
Keywords:internationalized spread  domestication and foreignization  three language views  national publicity
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