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商品市场的语言比较
引用本文:龙曼莉.商品市场的语言比较[J].佳木斯教育学院学报,2012(9):281-282.
作者姓名:龙曼莉
作者单位:湖北工业大学外国语学院 湖北武汉 430068
摘    要:由于目的、身份、经营场所的多元化,使语言的使用在商品市场中也呈现出不同色彩。本文以零售市场和批发市场作为两个主要阵营,进行了大量的市场调查,并结合语用学当中的诸多理论如礼貌原则、合作原则、目的原则等对语料进行分析,不仅验证了礼貌、合作等原则的广泛使用性,也从另一个角度证明(廖美珍,2003)关于目的原则的理论较之礼貌,合作原则更具基础性,它不仅适用于法庭话语互动,与经济市场乃至日常会活中适用面更广。

关 键 词:商品市场  批发  零售  目的原则  礼貌准则  合作原则

The language comparison of commodity market
Long Man-li.The language comparison of commodity market[J].Journal of Jiamusi Education Institute,2012(9):281-282.
Authors:Long Man-li
Institution:Long Man-li(Institute of Foreign Languages,Hubei University of Technology,Wuhan Hubei,430068,China)
Abstract:As the diversification of objective,identity,place of business,so that the use of language is also showing different colors in the commodity market.Based on the retail market and wholesale market as the two major camps,has a large number of market survey,and combines with pragmatics,many theories such as politeness principle,cooperative principle,objective principle and so on corpus analysis,not only verifies the courtesy,cooperation principle,also from another angle(Liao Mei-zhen,2003) about the purpose of the theory than polite principle,cooperative principle has more fundament,he not only applies to the courtroom discourse interaction,and economic market and even the daily living is widely applied.
Keywords:commodity market  wholesale  retail  objective principle  politeness principle  cooperative principle
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