| 中国彩电业的产业组织实证分析 |
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| 引用本文： | 朱晓燕,王利.中国彩电业的产业组织实证分析[J].连云港职业技术学院学报,2001,14(2):42-52. |
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| 作者姓名： | 朱晓燕 王利 |
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| 作者单位： | 1. 浙江大学工商管理学院,浙江,杭州,310035
2. 浙江金融职业技术学院,浙江,杭州,310035 |
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| 摘 要： | 运用贝恩的SCP分析框架，通过市场结构、市场行为、市场绩效的实证分析，描述了中国彩电产业的产业组织现状，并指出了中国彩电产业组织中存在的问题。
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| 关 键 词： | 中国 彩电业 实证分析 产业组织 集中度 进入壁垒 价格行为 非价格行为 市场结构 |
| 文章编号： | 1009-4318(2001)02-0042-11 |
| 修稿时间： | 2001年4月28日 |
Positive Analysis on Industrial Organizations in Chinese TV Industry |
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| ZHU Xiao-yan,WANG Li.Positive Analysis on Industrial Organizations in Chinese TV Industry[J].Journal of Lianyungang Technical College,2001,14(2):42-52. |
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| Authors: | ZHU Xiao-yan WANG Li |
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| Institution: | ZHU Xiao-yan 1,WANG Li 2 |
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| Abstract: | Since the first production line was established in 1978, Chinese TV industry has developed greatly in quantity and quality. Now, output is the largest in the world, but the quality is not high. The active demand of TV industry is not to expand output, but to enhance the quality. The efficient method is to optimize industry organization. So competitive competence of the whole industry can be heightened. The article depicts present situation of Chinese TV industry and points out the problems in it. The method used in article is Structure-Conduct-Performance analysis mode. |
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| Keywords: | industrial organization concentration range barrier entering price action non-price action |
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