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论运动休闲产业中的竞合关系及其管理
引用本文:周小丹.论运动休闲产业中的竞合关系及其管理[J].广州体育学院学报,2016(4):39-41.
作者姓名:周小丹
作者单位:韩山师范学院体育学院,广东潮州,521041
摘    要:竞合关系是现代市场竞争中企业普遍存在的一种既有竞争又有合作的关系,它是一个健康经济社会必须的企业间关系.积极建立企业间竞合关系对于企业的发展至关重要.运动休闲产业作为一个新兴产业,其间企业管理者首先需要有对竞合关系的理解和意识,然后要在建立企业间竞合关系的具体方法和原则方面通晓其理、运筹帷幄.

关 键 词:运动休闲  产业  竞合关系  零合关系  市场竞争
修稿时间:2016/4/18 0:00:00

Relationship of Competition and Cooperation in Leisure Sports Industry and Its Management
ZHOU Xiao-dan.Relationship of Competition and Cooperation in Leisure Sports Industry and Its Management[J].Journal of Guangzhou Physical Education Institute,2016(4):39-41.
Authors:ZHOU Xiao-dan
Institution:ZHOU Xiao-dan;College of physical education,Hanshan Normal University;
Abstract:Competing relationship is a kind of existing competition and cooperation relationship in the modern market competition, which is a necessary inter firm relationship in a healthy economic society. It is very important for the development of enterprises to establish the relationship between enterprises and enterprises actively. Sports and leisure industry as an emerging industry, during the enterprise managers need to have the understanding and awareness of coopetition relationship first, and then to specific methods and principles in the establishment of competition and cooperation between enterprises.
Keywords:sports and leisure  industry  competition and cooperation relationship  zero sum relationship  market competition
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