| 类型化音乐电台的地缘性构建——以天水广播电视台音乐文艺广播FM93．7为例 |
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| 引用本文： | 王晓文.类型化音乐电台的地缘性构建——以天水广播电视台音乐文艺广播FM93．7为例[J].天水师范学院学报,2012,32(6):108-111. |
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| 作者姓名： | 王晓文 |
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| 作者单位： | 甘肃省天水广播电视台,甘肃天水,741000 |
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| 摘 要： | 从媒体市场化的发展历程看，类型化是广播传媒细分市场、细分受众的结果。类型化音乐电台不仅使节目形态的呈现方式发生了改变，从更广泛的意义讲也使电台运营模式发生了天翻地覆的变化。
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| 关 键 词： | 类型化音乐 地缘性构建 天水音乐文艺广播 |
Geographical Construction of Categorized Music Radio---Taking FM 93.7 as an Example |
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| Wang Xiaowen.Geographical Construction of Categorized Music Radio---Taking FM 93.7 as an Example[J].Journal of Tianshui Normal University,2012,32(6):108-111. |
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| Authors: | Wang Xiaowen |
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| Institution: | Wang Xiaowen, He Xitian ( Tianshui Radio Television, Tianshui Gansu 741000, China) |
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| Abstract: | Categorization is the result of radio media＇s market media marketing. Categorized music radio makes the presenting to run a radio change tremendously. and audience segmenting from the development of modes change and in a wider sense, makes the way |
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| Keywords: | categorized music geographical construction Taisnhui Music Radio |
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