| 旅游产品开发中有关产业组合的若干研究 |
| |
| 引用本文： | 彭澎,丁其涛.旅游产品开发中有关产业组合的若干研究[J].湖州职业技术学院学报,2009,7(4):61-63,68. |
| |
| 作者姓名： | 彭澎 丁其涛 |
| |
| 作者单位： | 1. 中央财经大学,商学院,北京,100039
2. 山东省软科学办公室,山东,济南,250011 |
| |
| 摘 要： | 中国旅游业经过高速发展,已成为国民经济的一个重要产业,目前正站在新的起点上,实现由世界旅游大国向世界旅游强国的历史性跨越。文章从旅游产品开发中的有关产业入手,进行相关产业组合类别的理论探讨,分析了旅游产品开发中有关产业组合的原则。
|
| 关 键 词： | 旅游产品 产品开发 产业组合 |
Research of Industries Portfolio on the Tourism Product Development |
| |
| PENG Peng,DING Qi-tao.Research of Industries Portfolio on the Tourism Product Development[J].Journal of Huzhou Vocational and Technological College,2009,7(4):61-63,68. |
| |
| Authors: | PENG Peng DING Qi-tao |
| |
| Institution: | 1.School of Commerce,Central University of Finance and Economics,Beijing 100039,China;2.Shandong Soft Science Office,Jinan 250011,China) |
| |
| Abstract: | The tourism industry has high-speed growth in China,which has become an important industry of the national economy.It is at a new starting point,being historic leap from the big country to the powerful one in the world tourism.In this paper,the author talks about the development of tourism products from the industry to start,the combination of types of related industries,analysis of the tourism product development in the principles of the property portfolio. |
| |
| Keywords: | tourism products product development industry portfolio |
| 本文献已被 维普 万方数据 等数据库收录！ |
|
