| 南昌市区体育健身娱乐市场现状的调查研究 |
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| 引用本文： | 杨精明,刘文春,刘康生,孙小飞.南昌市区体育健身娱乐市场现状的调查研究[J].吉林体育学院学报,2006,22(4):122-123. |
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| 作者姓名： | 杨精明 刘文春 刘康生 孙小飞 |
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| 作者单位： | 南昌大学教育学院,江西,南昌,330029 |
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| 摘 要： | 采用问卷调查、访谈咨询及文献资料等研究方法，对南昌市区部分健身娱乐经营单位和体育消费者进行了调查形院。结果显示：南昌市区体育健身娱乐市场存在着消费价格较高，经营状况不容乐观等问题，提出了体育健身娱乐市场有序发展的几点建议。
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| 关 键 词： | 南昌市 健身娱乐 市场 现状 存在问题 |
| 收稿时间： | 2006-05-15 |
| 修稿时间： | 2006-05-15 |
An Investigation and Study of the Status in Nanchang Sports Body- building Recreation Market |
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| Yang Jingming,Liu Wenchun,Liu Kangsheng,Sun Xiaofei.An Investigation and Study of the Status in Nanchang Sports Body- building Recreation Market[J].Journal of Jilin Institute of Physical Education,2006,22(4):122-123. |
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| Authors: | Yang Jingming Liu Wenchun Liu Kangsheng Sun Xiaofei |
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| Institution: | Education School, Nanehang University, Nanchang, 330029, Jiangxi, China |
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| Abstract: | With the combination usage of questionnaire investigation, documentary analysis, interview, this research conducts an investigation about the sports body - building recreation business units in Nanchang. The result shows that there are some problems in the sports body - building recreation market in Nanchang District. First, the price d consumption is much higher. Second, the management is not optimistic. To solve these issues, the paper presents several proposals to make Nanehang sports body- building recreation market develop orderly. |
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| Keywords: | Nanchang sports body - building recreation market status issue |
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