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球队经营与制度创新——“体育与社会”对话之三
引用本文:陆小聪,刘宏森.球队经营与制度创新——“体育与社会”对话之三[J].体育科研,2005,26(4):30-33.
作者姓名:陆小聪  刘宏森
作者单位:1. 上海大学,上海,200436
2. 上海青年干部管理学院,上海,200083
摘    要:以职业球队的经营为切入点,探讨了职业球队与以往的专业队的区别;职业球队的所有形态及其经营盲点;职业球队经营的内涵与范畴;职业球队经营的专业分工问题以及球队形象的塑造及其理想模型的确立,等等问题.指出我国职业球队经营中所存在的问题.

关 键 词:足球  职业俱乐部  制度
文章编号:1006-1207(2005)04-0030-04
修稿时间:2005年7月14日

Team Management and System Innovation --"Sports and Society" Part 3
LU Xiao-cong,LIU Hong-sen.Team Management and System Innovation --"Sports and Society" Part 3[J].Sports Science Research,2005,26(4):30-33.
Authors:LU Xiao-cong  LIU Hong-sen
Abstract:From the angle of professional team management,the article discusses the issues such as the distinction between professional teams and former sports teams;the formation and managerial blind spots of professional teams;the connotation and category of professional team management;the division of labor of professional team management;the creation of team image;the establishment of ideal models and so on.The article also points out the existing problems in the professional team management in China.
Keywords:football  professional club  system
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