| 体育赛事消费研究的时代背景分析 |
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| 引用本文： | 孔庆波.体育赛事消费研究的时代背景分析[J].体育科技文献通报,2013,21(3):119-120. |
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| 作者姓名： | 孔庆波 |
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| 作者单位： | 重庆文理学院体育学院,重庆,402160 |
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| 摘 要： | 立足体育赛事举办的多方效益,运用文献资料、逻辑分析等研究方法,从体育赛事举办价值转型、运营惨淡现状、世界大型赛事落户中国和体育强国建设目标提出四个方面,就体育赛事消费问题研究的时代背景进行了论证与分析,认为体育赛事合理有效消费的走向问题是当前赛事研究的当务之急.
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| 关 键 词： | 体育赛事 消费 时代背景 |
Analysis on Era-Background of Sports Consumption Research |
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| KONG Qing-bo.Analysis on Era-Background of Sports Consumption Research[J].Bulletin of Sport Science & Technology,2013,21(3):119-120. |
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| Authors: | KONG Qing-bo |
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| Institution: | KONGQing-bo College of Physical Education, Chongqing University of Arts and Sciences, Chongqing 402160, China. |
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| Abstract: | Based on the sports games of various benefits, using literature, logic analysis and other research me - thods, from sports competitions value transformation, operation status, a large event in China and the world sports powerful nation, this paper builds a target to put forward four respects, on the sports consumption of the necessity to carry on the argument and analysis, points out that the reasonable and effective sports consumption has become the current events of a pressing matter of the moment. |
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| Keywords: | sport events consumption Era-background |
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