| 我国内地携宠游发展现状、问题及产品开发建议 |
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| 引用本文： | 马素萍.我国内地携宠游发展现状、问题及产品开发建议[J].河北旅游职业学院学报,2020(1):44-48. |
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| 作者姓名： | 马素萍 |
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| 作者单位： | 太原旅游职业学院 |
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| 摘 要： | 在经济发展,人均GDP增长,现代高压力生活的大背景下,中国养宠家庭比例逐年上升。随着宠物家人化情感的增强,外出旅游时摒弃将宠物留守家中或送去寄养,带着爱宠出发,让我们一起在路上的意愿越来越强烈。在我国内地,整个社会大环境如酒店、景区等在接纳宠物上表现出了一定的宽容度,携宠游产品开发初见成效,但携宠游发展仍然存在很多的障碍和限制因素。在现有的基础条件下,宠旅服务机构要想在携宠游市场中分得一杯羹,就需要不断夯实业务能力,提升服务质量,在团队建设、产品设计、出行指南制定等方面彰显专业实力。
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| 关 键 词： | 携宠游 宠旅服务 发展现状 产品开发 |
Development Status,issues and Product Development Suggestions on Travel with Pets in China’s Mainland |
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| MA Suping.Development Status,issues and Product Development Suggestions on Travel with Pets in China’s Mainland[J].Journal of Hebei Tourism Vocational College,2020(1):44-48. |
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| Authors: | MA Suping |
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| Abstract: | In the context of economic development,per capita GDP growth,and modern high-stress life,the proportion of Chinese pet owners has increased year by year.With the enhancement of pet family members’emotions,when you go out to travel,you will not leave your pets in your home or send them to foster care.The willingness of traveling with pets is getting stronger and stronger.In China,the entire social environment,such as hotels,scenic spots,etc.,has shown a certain degree of tolerance in the acceptance of pets.The product development of traveling with pets has achieved initial results,but there are still many obstacles and constraints.Under the existing basic conditions,if the pet service organization wants to take a share in the market,it needs to continuously consolidate its business capabilities and improve service quality,demonstrate their professional strength in team building,product design,and travel guide development. |
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| Keywords: | traveling with pets pet service development status product development |
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