Sportbezogenes Handeln in virtuellen sozialen Netzwerken |
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| Authors: | Birgit Braumüller |
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| Institution: | 1.Institut für Soziologie und Genderforschung,Deutsche Sporthochschule K?ln,K?ln,Deutschland |
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| Abstract: | Adolescent living environments are highly influenced by the media and virtual social networks are becoming increasingly more important as mediators of the social environment and as distinct realities. In virtual rooms adolescents can interact, present themselves, show their social embedding in relationships and groups, and experience recognition and affirmation. Social networks offer space for dealing with juvenile developmental tasks and productive negotiations of identities. The increase in internet-based leisure patterns in adolescence is often described as a displacement of sport activities, although current studies report rather independent or engaging relations between physical and media activities. In social networks, such as facebook or instagram, a multitude of sporting scenes and topics can be found, whether this involves (audio)visual representations of individual sport activties, fan affiliation to professional sport, or virtual fitness programs. This study analyzes the meaning and relevance of the sport-related use of social networks for sport activties and the development of sporting identities. In qualitative guideline interviews with young adults (n =10) from various sporting contexts, three meaningful threads of a sport-related use of social networks for sport activities were identified: organization of sport activities, improvement of sporting abilities, and increase in motivation. Furthermore, the interviews disclosed three relevant concepts of sporting identities within the sport-related use of social networks that largely correspond with developmental tasks. The empirical findings reveal differentiated insights into the meaning of the sport-related use of social networks and confirm a high relevance for sport activities of young adults and the development and negotiation of their sporting identities. |
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