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社会分层视角下居民体育消费特征及影响因素研究
引用本文:黄先锋,易小坚,周琥.社会分层视角下居民体育消费特征及影响因素研究[J].湘南学院学报,2011,32(2):88-93.
作者姓名:黄先锋  易小坚  周琥
作者单位:黄先锋,周琥,Huang Xianfeng,Zhou Hu(湘南学院,体育系,湖南,郴州,423000);易小坚,Yi Xiaojian(湖南师范大学,体育学院,湖南,长沙,410012)
摘    要:运用问卷调查法、数理统计法等从社会分层视角下分析湖南省城市居民体育消费特征及影响因素,结果表明:湖南省城市居民体育消费各阶层存在显著性差异,并反映了各阶层特征,各阶层居民体育消费动机趋向多元化;体育消费类型社会中上层以实物消费为主,社会下层不消费为主;社会各阶层体育消费水平整体不高并随阶层的下降而呈下降趋势;体育消费观...

关 键 词:社会分层  体育消费  特征  显著性差异

The Characteristic of Sports Consumption of Urban Residents under the Perspective of Social Stratification and Its Influencing Factors
Huang Xianfeng,Yi Xiaojian,Zhou Hu.The Characteristic of Sports Consumption of Urban Residents under the Perspective of Social Stratification and Its Influencing Factors[J].Journal of Xiangnan University,2011,32(2):88-93.
Authors:Huang Xianfeng  Yi Xiaojian  Zhou Hu
Institution:1(1.Department of Physical Education,Xiangnan University,Chenzhou 423000,China;2.Physical Education of Hunan Normal University,Changsha 410012,China)
Abstract:By way of questionnair survey and mathmatical statistics,the anthors analyzed the characteristics of sports consumption of urdan residents in Hunan Prouince and its influencing factors from the perspective of social stratification.The results showed that there exist great difference among people of different social status and each growp have their own charectaristics in sports consumption.Their motives are varied.On the whole,the upper and middle classes are material consumers and the lower class are nonconsumers.Up to now,all classes don't spend much on sports and it is even worse for lower classes.But people are recognizing the importance gradually and thing will improve in the future.In this essay.the authors suggest the influence of sports consumption of upper classes be expanded,the level of sports consumption of middle and lower classes be raised and the concept of varies classes be strengthened.
Keywords:social stratification  sports consumption  characteristics  significant differences
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