| 汉字在现代标志设计中的应用 |
| |
| 引用本文： | 汪隆友.汉字在现代标志设计中的应用[J].泸州职业技术学院学报,2010(1). |
| |
| 作者姓名： | 汪隆友 |
| |
| 作者单位： | 泸州职业技术学院艺术系; |
| |
| 基金项目： | 泸州市社科联立项课题成果,《泸州市户外广告规划设计研究》、课题编号:LZ09B34 |
| |
| 摘 要： | 汉字是华夏文明的重要标志,它所蕴涵的表意性和图案性使其可以作为标志设计中一种兼具内涵和美感的独特元素,从而使以汉字为重要元素的标志设计展现出独具魅力的艺术性和文化内涵。努力探索汉字在标志设计中的应用,挖掘汉字标志设计的文化内涵和艺术特色,是标志设计民族化的重要途径。
|
| 关 键 词： | 汉字 标志设计 设计理念 应用 |
The Usage of Chinese Character in Modern Logo Design |
| |
| Wang Long-you.The Usage of Chinese Character in Modern Logo Design[J].Journal of Luzhou Vocational Technical College,2010(1). |
| |
| Authors: | Wang Long-you |
| |
| Institution: | Art Department/a>;Luzhou Vocational and Technical College/a>;Luzhou/a>;Sichuan/a>;646005 |
| |
| Abstract: | As a symbol of Chinese culture, Chinese character is a unique element in logo design, for it is moderate combination of distinguishableness of content and uniqueness of form. Logos with Chinese characters as important elements represent profound cultural connotation and extraordinary artistic charm. So studying the usage of Chinese character in logo design is an important way in nationalization of logo design. |
| |
| Keywords: | Chinese Character Logo Design Design Principle Example Design |
| 本文献已被 CNKI 等数据库收录！ |
