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网络化背景下民族传统体育文化传播研究
引用本文:李政.网络化背景下民族传统体育文化传播研究[J].河北体育学院学报,2014,28(6):83-86.
作者姓名:李政
作者单位:吉首大学体育科学学院,湖南吉首,416000
基金项目:国家哲学社会科学基金项目(体育类)
摘    要:运用文献资料法和逻辑分析法,从我国民族传统体育文化的形成背景、发展现状与传播途径等方面入手,重点对网络化背景下民族传统体育文化的传播进行了研究。认为互联网实现了民族传统体育文化传播范围的扩展,实现了民族传统体育文化传播方式的变革;但是当前我国民族传统体育的网络化传播面临着资金、人才和内容资源的不足等问题。指出,应该加强民族传统体育网络文化建设,大力培养专门人才,加大经费投入力度并提高经费使用效率,积极开展民族传统体育文化资源的挖掘与数字化工作,构建国家级民族传统体育文化网络信息平台。旨在为我国民族传统体育文化的网络化传播提供参考。

关 键 词:民族传统体育  网络  传播  资金  人才  内容资源

Research on Chinese Traditional Sports Cultural Communication in the Context of Network
LI Zheng.Research on Chinese Traditional Sports Cultural Communication in the Context of Network[J].Journal of Hebei Institute of Physical Education,2014,28(6):83-86.
Authors:LI Zheng
Institution:LI Zheng (School of Physical Education, Jishou University, Jishou 416000, China)
Abstract:By literature review and logical analysis, starting from the shaping context, the developmental situation and the communicational channels of traditional sports culture, this paper mainly researches the Chinese traditional sports cultural communication in the context of network. This paper considers that the Internet realizes range expansion for the traditional sports eultural communication, and realizes innovation of the channels for the communication of traditional sports culture~ however the networked communication of traditional sport culture is facing a series of problems such as shortage of funds, specialized personnel, and content resources. Therefore this paper proposes that the networked culture of traditional sports culture should be strengthened, and specialized personnel should be cultivated vigorously, funds investment should be increased and efficiency to use funds should be improved, traditional sports culture resources should be excavated and digitized actively, and build a network of traditional sports culture information platform. This article aims to provide references for the networked communication of our traditional sports culture.
Keywords:Chinese traditional sports  network  communication  funds  specialized personnel  content resources
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