| 传统图形艺术在《现代标志设计》教学中的运用 |
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| 引用本文： | 张海燕.传统图形艺术在《现代标志设计》教学中的运用[J].安徽职业技术学院学报,2010,9(1):68-70. |
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| 作者姓名： | 张海燕 |
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| 作者单位： | 商丘师范学院,美术学院,河南,商丘,476000 |
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| 摘 要： | 随着全球化的到来,标志设计也深受新的传播领域和传播媒介的影响而发生改变。在《现代标志设计》教学中,由于受到西方设计思潮的强烈影响,教师在指导学生进行标志设计时,忽略传统图形艺术的教学而往往强调标志的形式感和现代性。这样一种忽略传统图形艺术的教学,导致学生在处理标志造形时也是用非常狭隘的思维进行设计,所以,在《现代标志设计》教学中,绝对不应该排斥或忽略中国传统图形艺术的教学。
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| 关 键 词： | 全球化 标志设计 教学 传统图形艺术 |
About the Traditional Art in "Modern Logo Design" |
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| ZHANG Hai-yan.About the Traditional Art in "Modern Logo Design"[J].Journal of Anhui Vocationcal Technical College,2010,9(1):68-70. |
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| Authors: | ZHANG Hai-yan |
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| Institution: | ZHANG Hai-yan |
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| Abstract: | With the advent of globalization,logo design also changes due to the strong influence of new popularization domains and media.In the teaching of logo design,when instructing the students,teachers who are affected by the extensive influences of the thoughts of western design have always neglected the teaching of graphic art and emphasized the senses of form and modernity.Such a neglecting of traditional graphic art in teaching has led to the narrow design of students treating logo modeling design with extrem... |
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| Keywords: | globalization logo design teaching traditional graphic art |
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