| 消费需求升级背景下我国冰雪体育产业供给转型研究 |
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| 引用本文： | 雷国飞.消费需求升级背景下我国冰雪体育产业供给转型研究[J].广州体育学院学报,2017,37(6):45-49. |
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| 作者姓名： | 雷国飞 |
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| 作者单位： | 攀枝花学院体育部,四川攀枝花,617000 |
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| 摘 要： | 基于国人冰雪体育消费需求升级背景,以我国冰雪体育产业供给转型为研究对象,运用文献资料、数据分析等方法,分析我国冰雪体育产业发展与供给存在的问题,提出了促进冰雪体育产业供给转型的对策.我国冰雪体育产业发展与供给存在的问题主要表现在:物质基础薄弱——冰雪体育场地与装备供给不足;服务水平不高——冰雪体育服务业发展滞后;供给机制缺失——供需之间难以实现高效对接.建议:顺应国人冰雪体育消费需求升级特点,加快冰雪体育产业供给转型,即推动冰雪场地及装备制造业转型发展,提升冰雪体育服务业产品输出质量,建构供需高效对接的供给机制.
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| 关 键 词： | 冰雪体育产业 消费需求 消费升级 供需矛盾 供给转型 |
| 修稿时间： | 2017/8/15 0:00:00 |
Supply and transformation of ice and snow sports industry in China under the background of escalation of consumption demand |
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| LEI Guo-fei.Supply and transformation of ice and snow sports industry in China under the background of escalation of consumption demand[J].Journal of Guangzhou Physical Education Institute,2017,37(6):45-49. |
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| Authors: | LEI Guo-fei |
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| Institution: | (sports department,panzhihua University,Sichuan,Panzhihua 617000,China) |
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| Abstract: | This paper is based on the upgrading background of Chinese people''s demand for snow sports consumption,taking the supply transformation of ice and snow sports industry in China as the research object,using literature, data analysis and other methods.This paper analyzes the problems existing in the development and supply of ice snow sports industry in china,the countermeasures to promote the supply transformation of ice snow sports industry are put forward.The problems existing in our country''s ice snow sports industry are mainly manifested in the following problems:weak material foundation -- insufficient supply of ice snow sports venues and equipment;service level is not high -- the development of ice snow sports service industry lags behind;lack of supply mechanism: it is difficult to achieve efficient docking between supply and demand.Suggestion: conform to the upgrading characteristics of Chinese people''s ice snow sports consumption demand,speeding up the supply transformation of ice snow sports industry.That is, to promote the transformation and development of ice and snow fields and equipment manufacturing industry,improving the output quality of ice snow sports service industry,constructing supply mechanism of efficient supply and demand docking. |
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| Keywords: | Ice and snow sports industry consumption demand consumption upgrade supply and demand contradiction supply transformation |
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