| 从多学科视角研究亚运的深刻内涵多层面探讨推动体育产业发展对策 |
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| 引用本文： | 肖沛雄.从多学科视角研究亚运的深刻内涵多层面探讨推动体育产业发展对策[J].广州体育学院学报,2004,24(5):1-4,24. |
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| 作者姓名： | 肖沛雄 |
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| 作者单位： | 广州体育学院,广东,广州,510075 |
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| 基金项目： | 国家体育总局 2 0 0 4年体育社会科学、软科学研究立项《广东体育健身摆在市场研究》子项目之一 |
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| 摘 要： | 如何充分利用广州申办亚运成功的宝贵机遇，推动广东体育产业的蓬勃发展?本文从生理与生命科学、自然科学与社会科学、人文学科、文化学、经济学、信息论与传播学、管理学、市场心理学等多学科的不同视角来探讨亚运和体育产业的深刻内涵和深层联系，提出了关于借助亚运推动广东体育产业发展的八个方面的战略与对策的思考。
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| 关 键 词： | 学科 亚运 体育 产业 对策 |
| 文章编号： | 1007-323X(2004)05-0001-04 |
Researching the Profound Connotation of the Asian Games from Multi-subject Angle Approaching the Countermeasures of Promoting the Development of Sports Industry from Different Aspects |
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| Xiao Pei_xiong.Researching the Profound Connotation of the Asian Games from Multi-subject Angle Approaching the Countermeasures of Promoting the Development of Sports Industry from Different Aspects[J].Journal of Guangzhou Physical Education Institute,2004,24(5):1-4,24. |
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| Authors: | Xiao Pei_xiong |
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| Abstract: | To study a subject ,just considering it from the itself is itselfis not enough. How to use the precious opportunities of making arrangements for Asian Games in Guangzhou to promote Guangdong sports industry? The article tries to approach the deep relationship between Asian Games and the sports industry from different angles of physiology and life science, natural and social science, humanities, management, marketing psychology and so on. The article also presents eight strategies and countermeasures of using the opportunities of making arrangements for Asian Games to improve the advancement of Guangdong sports industry. |
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| Keywords: | subject Asian Games sports industry countermeasures |
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