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粤港澳大湾区体育与传媒产业融合发展策略研究*
引用本文:林〓欣,甘俊佳,黄元骋.粤港澳大湾区体育与传媒产业融合发展策略研究*[J].广州体育学院学报,2019(4):17-20.
作者姓名:林〓欣  甘俊佳  黄元骋
作者单位:(湖南人文科技学院,湖南 娄底417000)
基金项目:湖南省教育科学规划课题“湖南省高校足球高水平运动对可持续性发展研究”(XJK013CTW012)
摘    要:校园足球是振兴中国足球、建设足球强国的“塔基”。基于体育强国新的时代内涵,采用文献研究、逻辑分析等方法,分析我国校园足球的价值定位,寻求价值实现路径。我国校园足球的价值定位是:促进青少年身心健康和全面发展;培养和造就充裕的足球后备人才;巩固和扩大足球人口规模;提升足球文化软实力。实现路径是:建构多元化的支持保障机制;建设富有特色的足球课程体系;完善立体化的竞赛体系;着力发展校园足球文化。

关 键 词:体育强国  价值目标  校园足球  价值定位  实现路径
修稿时间:2019/3/5 0:00:00

Research on the Integrated Development Strategy of Sports and Media Industry in Guangdong-Hong Kong-Macao Greater Bay Area
LUO Yu.Research on the Integrated Development Strategy of Sports and Media Industry in Guangdong-Hong Kong-Macao Greater Bay Area[J].Journal of Guangzhou Physical Education Institute,2019(4):17-20.
Authors:LUO Yu
Institution:(Hunan Institute of Humanities and Technology, Loudi 417000,China)
Abstract:Campus football is the "tower cornerstone " of the rejuvenating Chinese football and building a powerful football country. This article is based on the New Era Connotation of the sports power, by means of literature research and logical analysis, it analyses the value orientation of our country''s campus football, the path of value realization is sought. The value orientation of our country''s campus football is: promoting the physical and mental health and comprehensive development of young people; fostering and bringing up abundant reserve talents for football; consolidating and expanding the size of the football population; improving the soft strength of football culture. The ways to achieve this are: to construct a diversified support and guarantee mechanism; to construct a distinctive football curriculum system; to improve the three-dimensional competition system; and to focus on the development of campus football culture.
Keywords:sports power  value goal  campus football  value orientation  realization path
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