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中国冰雪体育产业“多链”融合的内在逻辑、适宜性框架与路径
引用本文:车雯,张瑞林,王先亮.中国冰雪体育产业“多链”融合的内在逻辑、适宜性框架与路径[J].首都体育学院学报,2021(1).
作者姓名:车雯  张瑞林  王先亮
作者单位:山东大学体育学院;吉林体育学院
基金项目:国家社会科学基金重点项目(17ATY005);国家社会科学基金一般项目(18BTY060)。
摘    要:运用文献研究法与逻辑分析法等,通过对我国冰雪体育产业链的概念界定,从“多链”融合视角分析我国冰雪体育产业产值增值的内在逻辑,以“供给力—引导力—驱动力”为主线构建我国冰雪体育产业“多链”融合的适宜性框架,进而提出我国冰雪体育产业“多链”融合的路径:1)完善我国冰雪体育产业多元主体供给机制,构建共建、共享、共赢的冰雪体育产业主体网络;2)整合我国冰雪体育资源要素,增拓“核心-衍生-新兴”冰雪体育产业产值的增值空间;3)提高我国冰雪体育产业发展效能,探索构建“全季、全时、全域”运营的冰雪运动场馆多功能空间;4)以区块链技术创新我国冰雪体育企业管理思路。以期为我国冰雪体育产业产值增值作理论参考。

关 键 词:冰雪体育产业  “多链”融合  产业链  适宜性框架  路径

Internal Logic,Suitable Framework and Path of “Multi-chain” Integration of Ice and Snow Sports Industry in China
CHE Wen,ZHANG Ruilin,WANG Xianliang.Internal Logic,Suitable Framework and Path of “Multi-chain” Integration of Ice and Snow Sports Industry in China[J].Journal of Capital College of Physical Education,2021(1).
Authors:CHE Wen  ZHANG Ruilin  WANG Xianliang
Institution:(School of Physical Education,Shandong University,Jinan,Shandong 250061,China;Jilin Institute of Physical Education,Changchun,Jilin 130022,China)
Abstract:Through using the methods of literature review and logical analysis,and by defining the concept of China’s ice and snow sports industry chain,this paper analyzes the internal logic of the value-added development of China’s ice and snow sports industry chain from the perspective of“multi-chain”integration,take“supply force,guiding force,driving force”as the main line to construct the suitable framework of“multi-chain”integration of China’s ice and snow sports industry,and then put forward the path of“multi-chain”integration of China’s ice and snow sports industry:1)To improve the supply mechanism of multi-subject co-governance in China’s ice and snow sports industry,and build a network of ice and snow sports industry entities that are jointly built,shared and win-win;2)To integrate the elements of China’s ice and snow sports resources,and expand the value-added space of“core,derivative,emerging”ice and snow sports industry;3)To promote the development efficiency of China’s ice and snow sports industry,and explore the construction of ice and snow sports venues with“full-season,full-time,full-area”operation of the functional space;4)To innovate the governance logic of China’s ice and snow sports enterprise with block chain technology.The aim is to provide theoretical reference for the output value addition of China’s ice and snow sports industry chain and the promotion of the development of China’s ice and snow sports enterprises.
Keywords:ice and snow sports industry  “multi-chain”integration  industrial chain  suitable framework  path
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