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多角度下我国高校体育场馆市场化的态势分析
引用本文:章前,赵歌.多角度下我国高校体育场馆市场化的态势分析[J].吉林体育学院学报,2008,24(3):26-28.
作者姓名:章前  赵歌
作者单位:1. 江苏淮阴师范学院体育系,江苏淮安,223001
2. 北京交通大学体育部,北京,100081
摘    要:我国高等学校拥有大量的体育资源,尤其是体育场馆,这些体育场馆承担高校学生的体育教学和师生锻炼尚有富余,教育部允许并鼓励高校将富余的体育设施对公民开放,作为对公众体育锻炼场所的补充。应用SWOT方法分析我国高校体育场馆对外服务的优势、机遇、劣势和威胁,从而进一步说明了高校体育场馆社会化服务的可行性。

关 键 词:高校  体育场馆  社会化服务  SWOT(态势分析)

Andalysis on Our Country University Sports Facility Marketability Situation Under Multiple Perspectives
Zhang Qian,Zhao Ge.Andalysis on Our Country University Sports Facility Marketability Situation Under Multiple Perspectives[J].Journal of Jilin Institute of Physical Education,2008,24(3):26-28.
Authors:Zhang Qian  Zhao Ge
Abstract:There're plenty of Physical Education(P.E.) resources in universities in China,especially the one on university's P.E.facility.These P.E.facilities can take over more than P.E.education and physical training of students in universities.For the supplement to physical training place of citizen,universities were permitted and encouraged to open superfluous P.E.facilities by the department of education.Therefore,it became a problem to be faced with and settled quickly for universities that we should construct and complete on social service system and managements of P.E.facility in universities.
Keywords:university  P  E  facility  social service  SWOT
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