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金融资本拥有与草根体育消费
引用本文:夏翔鹰.金融资本拥有与草根体育消费[J].南京体育学院学报(社会科学版),2011(4):73-75.
作者姓名:夏翔鹰
作者单位:盐城工学院;
摘    要:对草根体育消费进行了引入,提出了草根体育消费的决定因素——金融资本拥有。指出草根体育消费具有扩大内需、推力体育产业发展、践行全民健身等时代价值;目前的体育发展症结在于草根体育消费匮乏,造成这一现象的困境是可支配消费资本的不足,造成不足源于收入水平相对低下、政府保障的不到位和体育消费的弹性需求属性;提出确立"自下而上"的推进取向,提高政府有效体育公共服务供给、发放居民健身卡等推进草根体育消费的路径。

关 键 词:草根体育消费  金融资本拥有  消费资本  弹性需求

Financial Capital Have and Grassroots Sports Consumption
XIA Xiang-ying.Financial Capital Have and Grassroots Sports Consumption[J].Journal of Nanjing Institute of Physical Education,2011(4):73-75.
Authors:XIA Xiang-ying
Institution:XIA Xiang-ying(Yancheng Institute of Technology,Yancheng 224001,China)
Abstract:The consumption of the introduction of grass-roots sport,grassroots sport consumption made the decision factors-financial capital has.Pointed out that the grass-roots sport consumption has to expand domestic demand,thrust sports industry,and other times the value of fitness to practice;the crux of the current grass-roots development of sport consumption,lack of sports,the plight of this phenomenon is the lack of disposable capital spending,resulting from insufficient income levels are relatively low,the gov...
Keywords:grass-roots sports consumption  financial capital owned  consumption capital  elasticity of demand  
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