| 我国门户网站体育信息传播中存在的问题及对策 |
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| 引用本文： | 王相飞.我国门户网站体育信息传播中存在的问题及对策[J].成都体育学院学报,2008,34(12). |
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| 作者姓名： | 王相飞 |
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| 作者单位： | 武汉体育学院期刊社,湖北,武汉,430079 |
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| 摘 要： | 体育信息的传播在互联网中已经得到了广泛的发展,但在当前我国的主要门户网站中体育信息的传播和应用仍旧存在着诸多问题,针对这些问题提出了促进我国门户网站体育信息良性传播的对策:实施差异化战略,树立品牌意识,拓宽体育信息传播内容,增建大众体育数据库,重视对体育信息资源的深度开发、资源重组,以及汇编、检索,提高网络媒体从业人员素质,增强其职业道德和社会责任心,处理好商业化和舆论导向性的关系.
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| 关 键 词： | 门户网站 网络体育信息 网络传播平台 信息碎片 泛娱乐化 |
Problems in the Sports News Transmission in Our Portals and Measures to Solve Them |
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| Wang Xiang-fei.Problems in the Sports News Transmission in Our Portals and Measures to Solve Them[J].Journal of Chengdu Physical Education Institute,2008,34(12). |
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| Authors: | Wang Xiang-fei |
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| Institution: | Wang Xiang-fei(Journal Association,Wuhan Sport University,Wuhan,430079) |
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| Abstract: | Sports information transmission has been widely developed in world wide webs.However,sports information transmission and application are confronted with many problems in our major portals.Directed against these problems,Measures to promote the good transmission of sports information in our portals are given.They include the implementation of different strategies,establishing brand awareness,enlarging the transmission content,adding mass sports data base,developing mobile phone network service,emphasizing th... |
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| Keywords: | portals network sports information network transmission platform information fragment pan-entertainment |
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