| 职业体育联盟的企业性质分析 |
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| 引用本文： | 张保华,方娅,何文胜,郑建民,赵灵峰.职业体育联盟的企业性质分析[J].成都体育学院学报,2010,36(1). |
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| 作者姓名： | 张保华 方娅 何文胜 郑建民 赵灵峰 |
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| 作者单位： | 1. 中山大学教育学院体育系,广东,广州,510275
2. 广州市体育局,广东,广州,510620 |
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| 基金项目： | 国家社科基金研究项目(07BTY007)《职业体育联盟的特性、治理机制与我国职业体育联盟体制改革》阶段成果 |
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| 摘 要： | 采用文献资料法和逻辑分析法,以服务产品理论和企业理论为基础对职业体育联盟的生产与经营进行分析,探讨了作为单一实体的职业体育联盟的企业特征及其本质--由多间俱乐部以平等方式合作生产赛事服务产品的独立的组织实体,是一个 "联合企业",具有明显的团队生产特征,其生产是典型的计划制度安排模式.它不同于企业组织内部的科层制关系,也不同于企业与企业间的市场交易关系,是一种协作关系.它的产权是一种联合产权,由参与联盟竞赛的各俱乐部共同拥有的.
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| 关 键 词： | 职业体育联盟 企业 赛事管理 倾销特征 |
Analysis on the Character of Enterprise-Like Professional Sports Leagues |
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| Zhang Bao-hua et al.Analysis on the Character of Enterprise-Like Professional Sports Leagues[J].Journal of Chengdu Physical Education Institute,2010,36(1). |
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| Authors: | Zhang Bao-hua |
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| Institution: | Zhang Bao-hua et al(Physical Education Department,Education College of Sun Yat-sun University,Guangzhou 510275) |
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| Abstract: | Literature review and logical analysis are applied in this article to analyze the production and management of professional sports leagues on the basis of theories of service product and enterprise.This article also discusses the enterprise-like character and nature of professional sports leagues as individual entities-independent organizational entities made up of several clubs cooperatively producing products serving sports events on an equal footing and joint enterprises characterized by evident group pr... |
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| Keywords: | professional sports league enterprise competition management dumping character |
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