| 和谐社会背景下我国职业体育俱乐部社会责任探究 |
| |
| 引用本文： | 黄健,刘铮,郝凤霞.和谐社会背景下我国职业体育俱乐部社会责任探究[J].成都体育学院学报,2012,38(6):41-43. |
| |
| 作者姓名： | 黄健 刘铮 郝凤霞 |
| |
| 作者单位： | 重庆三峡学院体育与健康学院,重庆 万州,404100 |
| |
| 摘 要： | 结合卡罗尔金字塔理论模型,归纳出我国职业俱乐部社会责任的内涵,阐述我国职业体育俱乐部履行社会责任的积极意义,分析其社会责任无法善尽之原因,提出实现社会责任的途径。
|
| 关 键 词： | 社会责任 职业俱乐部 和谐社会 |
Social Responsibility of Professional Sports Clubs under the Background of a Harmonious Society in China |
| |
| Institution: | HUANG Jian,et al(Chongqing Three Gorges University,Wanzhou Chongqing 404100) |
| |
| Abstract: | Based on Carroll’s pyramid theory,the paper summarizes the connotation of social responsibilities of Chinese professional sports clubs,expounds the positive significance for the professional sports clubs in China to carry out their social responsibilities and analyzes the reasons why these clubs are not able to perform their social responsibilities.The paper also suggests the way for them to realize their social responsibilities. |
| |
| Keywords: | social responsibility professional club harmonious society |
| 本文献已被 CNKI 万方数据 等数据库收录！ |
|
