| 我国电视体育新闻运作模式的探析 |
| |
| 引用本文： | 罗晓帆,贺天津.我国电视体育新闻运作模式的探析[J].北京体育大学学报,2005,28(12):1614-1616. |
| |
| 作者姓名： | 罗晓帆 贺天津 |
| |
| 作者单位： | 1. 江西南昌大学研究生院,江西,南昌,330029
2. 华东交通大学体育学院,江西,南昌,330013 |
| |
| 摘 要： | 随着改革开放的进程,电视媒介进一步深入到体育新闻中,在受众中的影响日益增大,我国的电视体育新闻也逐步繁荣起来,基于电视媒介的传播规律和体育新闻的特性,电视体育新闻的运作模式呈现出市场化、娱乐化、竞技化、专题化的趋势.然而,在四种运作模式的发展过程中,他们发展水平是不平均的,有的已经逐渐走向成熟阶段,有的则是初露端倪,他们有着积极正确的一面,同时也有很多不足之处,这就要求我们运用新闻传播理论和体育理论作为指导,来改进和提高.
|
| 关 键 词： | 电视体育新闻 运作模式 省思 电视媒介 体育新闻 运作模式 News Sports Pattern 改进和提高 指导 体育理论 新闻传播 运用 成熟阶段 发展水平 发展过程 趋势 专题化 竞技化 娱乐化 市场化 特性 |
| 文章编号： | 1007-3612(2005)12-1614-03 |
| 修稿时间： | 2005年10月14 |
A Tentative Study of the Operational Pattern of the TV Sports News In China |
| |
| LUO Xiao-fan,HE Tian-jin.A Tentative Study of the Operational Pattern of the TV Sports News In China[J].Journal of Beijing Sport University,2005,28(12):1614-1616. |
| |
| Authors: | LUO Xiao-fan HE Tian-jin |
| |
| Abstract: | In pace with the course of reform and open,TV media has gone deep into the sports news further,and the influence has become larger and larger in the audiences,which the TV sports news has become prosperous step by step.In view of the broadcasting law and the specific property of sports news,the operational pattern of TV sports news has taken on the trend for marketing,entertainment,competition and specialty.However,the developing lever of them hasn't been average in the four course of operational pattern.Some of them have gradually run to the mature stage,others have begun to show inkling.There are advantageous and disadvantageous in them at the same time,which asked us to use the broadcasting theory of news and the theory of sports as the guide to improve. |
| |
| Keywords: | TV sports news operational pattern thinking |
| 本文献已被 CNKI 万方数据 等数据库收录！ |
|
