| 《中国体育报》五届夏季奥运会报道述论 |
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| 引用本文： | 薛文婷,叶霞.《中国体育报》五届夏季奥运会报道述论[J].北京体育大学学报,2004,27(9):1171-1174. |
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| 作者姓名： | 薛文婷 叶霞 |
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| 作者单位： | 1. 北京体育大学,北京,100084
2. 中国体育报业总社,北京,100061 |
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| 基金项目： | 北京体育大学校科研和教改项目 |
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| 摘 要： | <中国体育报>作为解放后我国最早的体育专业报刊,参与了1984-2000年五届奥运会报道,具有相当的权威性和影响力.纵观其五届奥运报道,具有强化宣传功能和舆论功能,追求速度、深度和广度,树立读者意识和人的意识,突出可视性与可读性等特点.同时也存在宣传价值有时凌驾于新闻价值之上,信息量和读者需求还有差距,模式有余、创新不足等问题.建议<中国体育报>在今后的体育报道、奥运报道中应该积极参与市场竞争、大胆革新版面、提高宣传艺术、加强新闻策划.
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| 关 键 词： | 中国体育报 奥运会 报道 中国 体育报道 夏季奥运会 past during Daily Sports the Olympic Games Reports 新闻策划 加强 宣传艺术 版面 市场竞争 问题 创新 模式 读者需求 信息量 新闻价值 |
| 文章编号： | 1007-3612(2004)09-1171-04 |
| 修稿时间： | 2004年5月21日 |
Analysis of Reports about the Olympic Games by China Sports Daily during the past 20 Years |
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| XUE Wen-ting,YE Xia.Analysis of Reports about the Olympic Games by China Sports Daily during the past 20 Years[J].Journal of Beijing Sport University,2004,27(9):1171-1174. |
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| Authors: | XUE Wen-ting YE Xia |
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| Institution: | XUE Wen-ting~1,YE Xia~2 |
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| Abstract: | As the earliest professional sports newspaper, China Sports Daily covers the Olympic Games from 1984 to 2000, and the reportage is very authoritative and influential. According to a survey of the 5 Olympic games, its propagandistic function and guiding function are very extensive; and the rapidity, profundity, extent of the reports are increasing, so are its readers and human consciousness. And the readability of the newspaper is building up. But the value of the propagandistic function sometimes goes beyond the value of the news. And its information now isn't large enough to satisfy readers' demand. The pattern of the paper and report is all in mode, and there are little new things in their reports. So we suggest that China Sports Daily participates in the competition, renovate the whole page, and increase the art of flack and news concoction. |
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| Keywords: | China Sports Daily Olympic Games report |
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