| 世界篮球市场发展对我们的启示 |
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| 引用本文： | 李敦杰,叶新新.世界篮球市场发展对我们的启示[J].北京体育大学学报,2000,23(4):460-462. |
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| 作者姓名： | 李敦杰 叶新新 |
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| 作者单位： | 1. 大庆石油学院体育部,大庆,151400
2. 温州师范学院体育系,浙江,温州,325000 |
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| 摘 要： | 我国篮球市场正在形成之中 ,通过较系统地考察世界篮球市场产生和发展的历程 ,对建立和发展我国篮球市场会提供许多有益的启示。通过文献资料研究法、社会调研法、系统分析法等方法进行研究 ;结果认为 :尊重客观规律 ,结合我国国情 ,选择正确战略 ,利用“后发优势”,积极开发培育我国篮球市场
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| 关 键 词： | 篮球 职业 市场 世界 |
| 修稿时间： | 1999-11-21 |
Enlightenment from Basketball Market Development of the World |
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| LI Dun jie ,YE Xin xin.Enlightenment from Basketball Market Development of the World[J].Journal of Beijing Sport University,2000,23(4):460-462. |
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| Authors: | LI Dun jie YE Xin xin |
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| Institution: | LI Dun jie 1,YE Xin xin 2 |
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| Abstract: | The basketball market in China is being formed nowadays. The systematical investigation of the course of the world basketball market production and development has provided much beneficial enlightenment for establishing and developing the basketball market in China. The research was carried out by methods of literature study, social investigation and systematic analysis. The results indicated that the basketball market in China should be developed and cultivated actively by valuing objective laws, integrating with the national conditions of China, selecting correct strategies and making use of the superiority developing afterwards. |
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| Keywords: | basketball profession market world |
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