| 浅论体育市场 |
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| 引用本文： | 李敦杰.浅论体育市场[J].北京体育大学学报,1999(4). |
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| 作者姓名： | 李敦杰 |
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| 作者单位： | 北京体育大学研究生部!北京100084 |
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| 摘 要： | 运用系统论的观点,研究和探讨体育市场的定义、分类和特点,提出体育市场的系统定义、分类模型,体育商品生产要素市场与体育消费市场的分类方法,指出培育体育消费市场是开发市场的基础工作,应当是今后相当一段时期的工作重点。
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| 关 键 词： | 体育市场 体育商品 |
Superficial Discussion on Sports Market |
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| Li Dunjie.Superficial Discussion on Sports Market[J].Journal of Beijing Sport University,1999(4). |
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| Authors: | Li Dunjie |
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| Abstract: | The definition, classification and characteristics of the sports market were discussed and studied by using the point of system theory. The systematic definition and classification patterns of the sports market as well as the classification methods of the market of sports goods production factors and the sports consumption market were advanced. It was pointed out that the groundwork of market development is to breed the sports consumption market, which should be emphasized for quite a period of time in future. |
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| Keywords: | sports market sports goods |
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