| 大学生体育消费心理与行为特征研究综述 |
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| 引用本文： | 霍德利,毛旭艳.大学生体育消费心理与行为特征研究综述[J].山西师大体育学院学报,2008,23(1):94-96. |
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| 作者姓名： | 霍德利 毛旭艳 |
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| 作者单位： | 中国矿业大学管理学院,北京,100083 |
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| 摘 要： | 主要从体育消费心理与行为特征两个方面时近4年有关高校大学生体育消费方面的文献进行了总结、比较和分析。目的在于掌握当前大学生体育消费心理与行为特征的现状，为进一步的研究打下良好的基础。
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| 关 键 词： | 大学生 消费心理 行为特征 |
Study Review On University Students' Sports Consumption Psychology & Behavior Characteristic |
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| HUO De-li,MAO Xu-yan.Study Review On University Students' Sports Consumption Psychology & Behavior Characteristic[J].Journal of Physical Education Institute of Shanxi Teachers University,2008,23(1):94-96. |
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| Authors: | HUO De-li MAO Xu-yan |
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| Institution: | (School of management ,China University Of Mining＆Technology, Beijing 100083, China) |
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| Abstract: | The paper mainly summed up and analyzed the materials on university students＇sport consumption in 4 years from sport consumption psychology and behavior, and compared between them. Its aim is to study further by knowing the current situation of u- niversity students＇characteristic of sport consumption psychology and behavior. |
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| Keywords: | student consumption psychology behavior characteristic |
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