| 论体育市场的管理 |
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| 引用本文： | 陈立基.论体育市场的管理[J].武汉体育学院学报,1999(6). |
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| 作者姓名： | 陈立基 |
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| 作者单位： | 广西体育总局!副局长，南宁530031 |
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| 摘 要： | 从理论上分析和探讨我国体育市场管理的涵义 ,体育市场管理的原则、任务、方法和手段 ,为各级体育行政部门加强我国新兴的体育市场管理提供参考
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| 关 键 词： | 体育市场 市场管理 管理方法 |
On the Management of Sports Market |
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| Chen Liji.On the Management of Sports Market[J].Journal of Wuhan Institute of Physical Education,1999(6). |
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| Authors: | Chen Liji |
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| Abstract: | Theoretical analysis and exploration were made on the management notation,principles,fask,methods and approaches of Chinese sports market. It provides theoretical reforence for sports administrations on all levels to strengthen management on the newly developed sports market. |
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| Keywords: | Sports market Management of market Method of management |
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