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我国体育产业与文化产业融合度研究——基于灰色关联和耦合协调度分析
引用本文:刘潆檑,宋林晓,张晓链.我国体育产业与文化产业融合度研究——基于灰色关联和耦合协调度分析[J].武汉体育学院学报,2022,56(8):60-67.
作者姓名:刘潆檑  宋林晓  张晓链
作者单位:湖南师范大学 历史文化学院文化产业管理系,湖南 长沙 410081
基金项目:湖南省社科基金重点项目(16ZDB67)
摘    要:为探讨我国体育产业与文化产业融合状况并推动其深度融合发展,运用灰色关联和耦合协调度模型,对2015-2020年我国体育产业及其子行业分别与文化产业及其下属类别统计数据进行实证分析。结果表明:我国体育产业和文化产业融合态势明显,整体呈上升趋势;产业关联水平差距较大,内部融合发展不均衡;产业逐渐协同发展,处于勉强协调阶段。建议从产业制度、产业结构、产业资源配置三个维度出发,优化融合管理机制和发展体制,推动产业纵深融合;培育体育服务业新业态,探索融合创新路径;整合产业优质资源,促进产业协同联动。

关 键 词:体育产业  文化产业  融合度  灰色关联  耦合协调度  
收稿时间:2022-05-20

Integration Degree of China’s Sports Industry and Cultural Industry Based on Grey Relational Analysis and Coupling Coordination Model
LIU Yinglei,SONG Linxiao,ZHANG Xiaolian.Integration Degree of China’s Sports Industry and Cultural Industry Based on Grey Relational Analysis and Coupling Coordination Model[J].Journal of Wuhan Institute of Physical Education,2022,56(8):60-67.
Authors:LIU Yinglei  SONG Linxiao  ZHANG Xiaolian
Institution:Dept. of Cultural Industry Management, School of History and Culture, Hunan Normal Univ., Changsha 410081, China
Abstract:In order to explore the integration of sports industry and cultural industry in China and the promoting of its integration development, this paper analyzed its statistical data and its sub-industry statistical data from 2015 to 2020 through Grey Relational Analysis and Coupling Coordination Model. The results showed that the integration of sports industry and cultural industry in China was obvious, showing with an overall upward trend. There was a big gap in the level of industrial linkages, the internal integration development was unbalanced, the industries were barely coordinated. This paper put forward suggestions from aspects of industrial system, industrial structure and industrial resource allocation, concerning the optimization of the management mechanism and the development system of industrial integration, promoting the deep integration of industries, cultivating new forms of sports service industry and exploring ways of integration and innovation, integrating high-quality industrial resources and promoting industrial coordination and linkage.
Keywords:sports industry  cultural industry  degree of industrial convergence  Grey Relational Analysis  Coupling Coordination Model  
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