| 对安徽省发展体育旅游产业的SWOT及发展前景的分析 |
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| 引用本文： | 何标,刘光启.对安徽省发展体育旅游产业的SWOT及发展前景的分析[J].体育科技文献通报,2009,17(9):108-109,118. |
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| 作者姓名： | 何标 刘光启 |
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| 作者单位： | 1. 安徽国防科技职业学院,安徽,六安,237011
2. 安徽省濉溪县祁集中心校,安徽,濉溪,235100 |
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| 摘 要： | 从当前的经济发展形势和所在的地理位置来看,安徽已经进入全面发展的快车道。本文综合分析了安徽省发展体育旅游所具有的优势和面临的劣势;认为,要借助传统的旅游资源优势和08年北京奥运会以及火炬接力赛的大好形势,加速发展安徽省体育旅游产业,形成特色,打出品牌。力争使安徽省体育旅游形成全省旅游产业的一个重要组成部分,以体育旅游产业的发展促进安徽省的旅游业和经济的发展。
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| 关 键 词： | 体育旅游 发展 安徽 体育产业 |
Analysis SWOT and Development Prospects on the Development of Sports Tourism Industry in Anhui Province |
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| HE Biao,LIU Guang-qi.Analysis SWOT and Development Prospects on the Development of Sports Tourism Industry in Anhui Province[J].Bulletin of Sport Science & Technology,2009,17(9):108-109,118. |
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| Authors: | HE Biao LIU Guang-qi |
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| Institution: | HE Biao, LIU Guang- qi( Anhui National Defense Vocational College, Liuan 237011, Anhui China.) |
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| Abstract: | Anhui has already entered the full scale speedway development regardless of its current economical development situation and the geographical position. This paper analyzes the superiority and inferiority factors of sports tourism development in Anhui province and points out that with the support from excellent situation of the 2008 Beijing Olympic Games as well as the torch relay match, the developing speed of Anhui sports tourism should be accelerated and the brand should be formed. In order to make Anhui sports tourism become an important part of Anhui tourism industry, we should promote Anhui tourism and the economical development by the development of sports tourism industry. |
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| Keywords: | sport tourism development Anhui sport industry |
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