| 泰山旅游结构层次及其匹配开发策略研究 |
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| 引用本文： | 张建中.泰山旅游结构层次及其匹配开发策略研究[J].资源科学,1997,19(4):69-76. |
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| 作者姓名： | 张建中 |
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| 作者单位： | 泰安师范专科学校地理旅游系(张建忠)，北京大学城市与环境学系(崔凤军)，泰安教育学院(李殿杰) |
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| 摘 要： | 本文运用旅游结构转换原理，分析了泰山旅游风景资源结构、行为层次结构、市场结构的特征及匹配性关系，找出21世纪泰山旅游持续发展的主要障碍，提出相关的发展策略。文章认为，泰山旅游风景资源的主导特征为博大精深的民族文化与雄伟壮丽的资源风景的有机融合，泰山旅游应以.风景资源结构、旅游行为层次、市场结构、匹配策略
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| 关 键 词： | 风景资源结构 旅游行为层次结构 市场结构 匹配策略 |
A STUDY ON THE LEVELS OF TOURISM STRUCTURES OF MOUNT TAI AND THEIR MATCHING DEVELOPING METHODS |
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| Zhang Jianzhong.A STUDY ON THE LEVELS OF TOURISM STRUCTURES OF MOUNT TAI AND THEIR MATCHING DEVELOPING METHODS[J].Resources Science,1997,19(4):69-76. |
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| Authors: | Zhang Jianzhong |
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| Abstract: | By applying transformation theory on tourism structures,the authors analyse the characteristics of the respective structures of scenery resources,behavior levels,market of Mount Tai tourism and the matching relationships among them.Furtherly,the authors lead the analysis to the obstacles for the continual development of Mount Tai tourism and give suggestions for the improvement.In the authors'opinion,the organic merge of profound national culture and magnificent natural sceneries is the fundamental character of the tourism structure of Mount Tai and therefore,the basic level of Mount Tai tourism can be taken as a base to develop and promote deeper and more specific tourism behavior level.The domestic tourism market should be focused mainly on North and East China and overseas market on East Asia,Hong Kong and Macao. |
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| Keywords: | Scenery structure Matching method Tourism structure Behavior level |
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