| 动态环境与企业优势边界的模糊 |
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| 引用本文： | 蒋峦,蓝海林,谢卫红.动态环境与企业优势边界的模糊[J].软科学,2002,16(6):83-88. |
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| 作者姓名： | 蒋峦 蓝海林 谢卫红 |
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| 作者单位： | 华南理工大学工商管理学院,广东,广州,510640 |
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| 基金项目： | 国家自然科学基金资助项目(79930100) |
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| 摘 要： | 动态环境下,企业竞争优势变得越来越难以界定,企业优势边界日趋模糊。主要表现为:企业内外优势边界的模糊;企业个性化优势与规模优势边界的模糊;企业不同市场之间、产品之间优势边界的模糊;行业优势边界的模糊;企业时间优势边界的模糊以及惯性作用下企业优势与劣势边界的模糊。
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| 关 键 词： | 动态环境 企业优势边界 模糊 |
| 文章编号： | 1001-8409(2002)06-0083-06 |
Dynamic Environment and the Blur of Advantage Boundary in Enterprise |
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| JIANG Luan,LAN Hai-lin,XIE Wei-hong.Dynamic Environment and the Blur of Advantage Boundary in Enterprise[J].Soft Science,2002,16(6):83-88. |
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| Authors: | JIANG Luan LAN Hai-lin XIE Wei-hong |
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| Abstract: | In dynamic environment,it become more and more difficult to define the competitive advantage in enterprise and its boundary becomes a blur,mostly shown from the five fields below:the blur of advantage boundary inside and outside of enterprise,the blur of personalization advantage and size advantage boundary in enterprise,the blur of advantage boundary in different market and products,the blur of industry advantage boundary,the blur of time advantage boundary and the blur of advantage and disadvantage boundary in enterprise in inertia. |
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| Keywords: | dynamic environment advantage boundary in enterprise blur |
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