| 基于灰色关联分析法的跨境电商与物流协同水平测度研究 |
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| 引用本文： | 王乐乐,邬锦雯,李丹.基于灰色关联分析法的跨境电商与物流协同水平测度研究[J].情报探索,2020(4):23-27. |
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| 作者姓名： | 王乐乐 邬锦雯 李丹 |
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| 作者单位： | 华南师范大学经济与管理学院 广东广州 510006;华南师范大学经济与管理学院 广东广州 510006;华南师范大学经济与管理学院 广东广州 510006 |
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| 摘 要： | 目的/意义]研究跨境电商与跨境物流的协同水平,挖掘导致协同水平低的原因。过程/方法]筛选跨境电商物流复合系统协同水平的初始指标,并设计协同度测量模型,利用灰色关联分析,测算2011—2017年跨境电商物流协同水平。结果/结论]跨境电商子系统的发展总体向上,跨境物流子系统发展落后于跨境电商子系统;从总体来看,跨境电商与跨境物流协同水平仍不稳定。
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| 关 键 词： | 跨境电商物流 有序度 协同测量模型 灰色关联分析 |
Research on Cross-border E-commerce and Logistics Collaborative Level Measurement Based on Grey Correlation Analysis |
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| Wang Lele,Wu Jinwen,Li Dan.Research on Cross-border E-commerce and Logistics Collaborative Level Measurement Based on Grey Correlation Analysis[J].Information Research,2020(4):23-27. |
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| Authors: | Wang Lele Wu Jinwen Li Dan |
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| Institution: | (College of Economic and Management South China Normal University,Guangzhou Guangdong 510006) |
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| Abstract: | Purpose/significance]The paper is to study the level of collaboration between cross-border e-commerce and cross-border logistics industries so as to explore the reasons for the low level of collaboration.Method/process]The paper screens the initial indicators of the synergy level of the cross-border e-commerce logistics composite system designs a model for measuring the degree of synergy and uses grey correlation analysis to measure the level of cross-border e-commerce logistics collaboration in 2011—2017.Result/conclusion]The results show that development of the cross-border e-commerce subsystem is generally upward but the development of the cross-border logistics subsystem is still behind the cross-border e-commerce subsystem;the level of synergy between e-commerce and cross-border logistics is still unstable. |
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| Keywords: | cross-border e-commerce logistics order degree collaborative measurement model grey correlation analysis |
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