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不容忽视的受众主体性
引用本文:李朝恒.不容忽视的受众主体性[J].贵阳学院学报(社会科学版),2004(2).
作者姓名:李朝恒
作者单位:羊城晚报报业集团《新快报》社 广东广州510085
摘    要:要办好报纸 ,必须正确认识受体的主体性作用 ,要能及时传播新闻 ,回答人民群众关心的种种重大问题 ,帮助受众提高思想水平和生活质量。消息传播要快 ,内容要新 ,文章要短 ,要有活力 ,有生气 ,信息量要多 ,最大限度地满足受众的需要 ,才可能被广大受众所认同。

关 键 词:报纸  受众  主体性

The Principal Part of Acceptor Cannot Be neglected
LI Chao-hen.The Principal Part of Acceptor Cannot Be neglected[J].Journal of Guiyang College:Social Sciences,2004(2).
Authors:LI Chao-hen
Abstract:To run a newspaper well, it is of importance to know correctly the acceptor's role of principal part, to spread news in time, to answer all kinds of questions that people care about, to help readers to improve their ideological level and living standard. Quickness in spreading the latest news, in brief and lively articles with abundant information to the maximum of satisfaction of the readers is all a newspaper is expected of.
Keywords:newspaper  acceptor  principal part
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