| 官微语境下新闻传播新特点 |
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| 引用本文： | 桑瑛.官微语境下新闻传播新特点[J].湖南大众传媒职业技术学院学报,2014(3):16-18. |
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| 作者姓名： | 桑瑛 |
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| 作者单位： | 郑州旅游职业学院,河南郑州450009 |
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| 摘 要： | 基于微博传播的特点,政府官方微博的发展还不够成熟;电视节目官方微博的新闻传播已逐渐朝着一条更加科学、更加有效的方向发展;纸质媒体官方微博充分利用传播速度快、影响范围广等优势,对各行各业的官微新闻传播具有一定的指导意义。
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| 关 键 词： | 微博 官方微博 新闻传播 |
New Features of News Dissemination in Context of Official Micro-blog |
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| SANG ying.New Features of News Dissemination in Context of Official Micro-blog[J].Hunan Mass Media Vocational Technical College(Mass Media),2014(3):16-18. |
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| Authors: | SANG ying |
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| Institution: | SANG ying ( Zhengzhou Tourism College, Zhengzhou, Henan 450009 ) |
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| Abstract: | The official micro-blog is not mature enough based on the characteristics of micro-blog communication. Theofficial micro-blog of TV programs has been developing more scientifically and effectively. The official micro-blog of papermedia has the advantages of fast speed and wide coverage, and it is of guiding significance to the news dissemination of allofficial micro-blogs. |
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| Keywords: | micro-blog official micro-blog news dissemination |
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