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论问题式教学法在《旅游市场调查与分析》课程教学中的应用
引用本文:沈雪瑞.论问题式教学法在《旅游市场调查与分析》课程教学中的应用[J].教育教学论坛,2020(14):247-248.
作者姓名:沈雪瑞
作者单位:;1.山西财经大学文化旅游学院
基金项目:山西财经大学教学改革创新项目,面向应用型创新人才培养的《旅游市场调查与预测》课程建设研究(2017221)。
摘    要:《旅游市场调查与分析》是高校旅游管理专业一门重要课程,且应用性极强。该课程的核心教学目标是使学生能够掌握并熟练应用各种旅游市场调查与分析方法,最终解决实际调研问题。文章结合这一教学目标主张将问题式教学法引入该门课程的教学过程。在分析了问题式教学法与《旅游市场调查与分析》课程的契合性之后,提出了应用问题式教学法的具体措施,以期提升该门课程的教学效果。

关 键 词:问题式教学法  《旅游市场调查与分析》  应用

The Application of Problem-based Learning Method in the Course of "Tourism Market Survey and Analysis"
SHEN Xue-rui.The Application of Problem-based Learning Method in the Course of "Tourism Market Survey and Analysis"[J].jiaoyu jiaoxue luntan,2020(14):247-248.
Authors:SHEN Xue-rui
Institution:(Faculty of Culture Tourism,Shanxi University of Finance and Economics,Taiyuan,Shanxi 030031,China)
Abstract:"Tourism Market Survey and Analysis"is an important course for tourism management major in all colleges and universities.The core teaching goal of this course is to enable students to master and skillfully apply various tourism market survey and analysis methods,and finally solve practical research problems.Based on this teaching objective,this paper proposes to introduce question-based teaching method into the teaching process of this course.After analyzing the conformity between question-based teaching method and the course of"Tourism Market Survey and Analysis",this paper puts forward the specific measures to apply question-based teaching method in order to improve the teaching effect of this course.
Keywords:problem-based learning  "Tourism Market Survey and Analysis"  application
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