| 论高职高专学报品牌的塑造 |
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| 引用本文： | 李娜,李广晖.论高职高专学报品牌的塑造[J].商丘职业技术学院学报,2006,5(4):127-128. |
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| 作者姓名： | 李娜 李广晖 |
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| 作者单位： | 1. 辽宁警官高等专科学校,辽宁,大连,116033
2. 商丘职业技术学院,河南,商丘,476000 |
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| 摘 要： | 在日益严重的文化市场冲击下,高职高专学报如何建立品牌,创建精品,已成为其首要任务。突出期刊特色,加强编辑队伍建设和培养与时俱进的创新精神,是塑造高职高专学报品牌的必由之路。
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| 关 键 词： | 高职高专学报 品牌 塑造 |
| 文章编号： | 1671-8127（2006）04-0127-02 |
| 收稿时间： | 2006-04-10 |
| 修稿时间： | 2006年4月10日 |
The Creativity of Editorial Brand in Higher Professional Schools and Colleges |
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| LI Na,LI Guang-hui.The Creativity of Editorial Brand in Higher Professional Schools and Colleges[J].Journal of Shangqiu Vocational and Technical College,2006,5(4):127-128. |
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| Authors: | LI Na LI Guang-hui |
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| Abstract: | With the severe challenge of cultural market,the creativity of editorial brand is the key task in higher professional schools and colleges.To highlight editorial characteristics,to improve the construction of editorial quality,and to cultivate the creativity with times are the way to create editorial brand in higher professional schools and colleges. |
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| Keywords: | journals in higher schools and colleges brand creativity |
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