| 台湾广播生态与节目形态分析 |
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| 引用本文： | 翁崇闽.台湾广播生态与节目形态分析[J].国际新闻界,2006(12). |
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| 作者姓名： | 翁崇闽 |
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| 作者单位： | 福建广播影视集团 福州350001 |
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| 摘 要： | 台湾广播生态呈现“多元化、差异化、产业化”特征,台湾广播节目形态随之彻底改变,内容与形式多元化、重视满足听众需求、强调现场性与互动性、以联播和节目行销等方式追求市场最大化。
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| 关 键 词： | 台湾 广播生态 广播节目形态 |
An Analysis on the Ecology and Program Forms of Broadcasting in Current Taiwan |
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| WENG Chongmin,.An Analysis on the Ecology and Program Forms of Broadcasting in Current Taiwan[J].Journal of International Communication,2006(12). |
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| Authors: | WENG Chongmin |
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| Abstract: | After the implementation of the broadcasting open policy in Taiwan,the broadcasting ecology with the characteristics of diversity and industrialization has come into being and varied the program forms.The paper points out the broadcasting ecology in Taiwan will go on with industrializing and marketing. |
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| Keywords: | Taiwan Broadcasting Ecology Program Forms |
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