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自“名”而“动” 由“人”及“物”——中国古代“媒介”概念的意义变迁
引用本文:张振宇,张西子.自“名”而“动” 由“人”及“物”——中国古代“媒介”概念的意义变迁[J].国际新闻界,2011(5).
作者姓名:张振宇  张西子
作者单位:北京师范大学艺术与传媒学院;中国传媒大学电视与新闻学院;
摘    要:本文运用历史语义学方法,考察了媒介这一传播学关键词在古代中国的意义变迁过程,发现其最早见于西晋杜预的《春秋经传集解》,而非国内传播学教材中普遍认为的《旧唐书》。它最早的意思是媒人和引荐者,该词义在历史文献中一直延续下来,反映了古代中国人在人际传播中对于仪式感的重视。到晚清,媒介的词义发生变化:一是增加了动词的词性,并开始指代更宽泛意义的介绍人;二是超越了指代人的范畴,开始指代起连接、交流作用的事物。这种变化反映了人们传播观念的变化,其原因主要是封建社会的解体和外来文化的进入,这也导致了现代意义中的媒介概念在近代文献中的出现。

关 键 词:媒介  人际传播  仪式观  意义变迁  

From Noun to Verb and from People to Objects:on the Change of Meanings of Media in Ancient China
ZHANG Zhenyu,ZHANG Xizi.From Noun to Verb and from People to Objects:on the Change of Meanings of Media in Ancient China[J].Journal of International Communication,2011(5).
Authors:ZHANG Zhenyu  ZHANG Xizi
Institution:ZHANG Zhenyu,ZHANG Xizi (School of Arts and Media,Beijing Normal University,Beijing,100875,School of Television and News,Communication University of China,100871)
Abstract:From the prospective of historical and cultural semantics,this paper reviews the change of meanings of media in ancient China,which first appearing in The Explanations for The Spring and Autumn Annals in the Western Jin Dynasty.The meaning of media changed in two aspects since the late Qing Dynasty:(1) reference to the introducers in a greater extent;(2) reference to the objects,which led to the notion of media in Chinese modern history.
Keywords:Media  Personal Communication  Ritual  the Change of Meanings  
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