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Using Morphological Analysis for Final Project Planning in Multimedia Journalism Courses
Authors:Yulia S Medvedeva
Institution:School of Journalism, University of Missouri, Columbia, USA
Abstract:Courses: Multimedia production.

Objectives: This single-class activity should enable students to understand the logic of planning a project, analyze the strengths and weaknesses of different media tools in telling a story, and practice critical thinking. It is useful for students planning their final projects. It helps them to practice visualizing and articulating the major components of a final project by utilizing a table called a morphological matrix. Students first refresh their knowledge about strengths and weaknesses of various multimedia tools in telling a story. Then they brainstorm possible reporting angles of a hypothetical project and work in groups to match a story angle with a story form for the ideal presentation. Finally, students report their ideas back to the class, which allows them to discuss the efficiency of the match of content and form for each idea.

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