| 出版社与经销商在台湾学术电子书市场的SWOT分析 |
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| 引用本文： | 程蕴嘉.出版社与经销商在台湾学术电子书市场的SWOT分析[J].数字图书馆论坛,2009(8):44-47. |
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| 作者姓名： | 程蕴嘉 |
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| 作者单位： | 北京大学信息管理系,北京,100871 |
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| 摘 要： | 数字出版时代已来临，电子书发展方兴未艾，但电子书从制作、销售、利用等方式均有别于以往传统的纸本图书，对于其发行的出版社与负责销售的经销商也造成新的影响。文章对台湾学术电子书市场的实际状况加以解析，再通过SWOT分析了解学术电子书对二者产生的影响，文末也提出学术电子书未来的发展趋势供出版社与经销商参考。
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| 关 键 词： | 学术电子书 数字出版 电子书经销商 SWOT分析 |
The SWOT Analysis for Publisher and Distributor In Taiwan's Academic eBooks Market |
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| Cheng Yunjia.The SWOT Analysis for Publisher and Distributor In Taiwan's Academic eBooks Market[J].Digital Library Forum,2009(8):44-47. |
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| Authors: | Cheng Yunjia |
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| Institution: | Cheng Yunjia (Information Management Department, Peking University, Beijing, 100871) |
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| Abstract: | E-books develop well in digital publishing era. There are many differences between e-books and books, such as manufacture, selling, which influence the publisher and distributor. This article discusses these situations and analyzes the publisher and distributor by SWOT in Taiwan＇ s academic e-books market. It provides some tendency of academic e-books at the end of the article. |
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| Keywords: | Academic e-books Digital publishing E-book distributor SWOT analysis |
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