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我国出版物流和供应链实践与理论发展研究述评——兼述出版物流“产学研”结合的意义
引用本文:张美娟,何国军,蔡姗.我国出版物流和供应链实践与理论发展研究述评——兼述出版物流“产学研”结合的意义[J].出版科学,2012,20(3):72-75.
作者姓名:张美娟  何国军  蔡姗
作者单位:武汉大学信息管理学院,武汉,430072
基金项目:武汉大学自主科研项目(新兴交叉学科类别)“我国出版供应链信息共享的现状、障碍与发展策略”(7081001)阶段性研究成果之一
摘    要:总结和梳理近年来特别是"十一五"期间我国出版物流实践发展与理论研究的成绩与不足,结合现实发展的特点,同时面向新闻出版总署的"十二五"规划,研讨当前出版产业和出版集团在物流与供应链方面发展的战略与路径,相关理论研究的突破点和思路,并提出当前我国出版物流与供应链领域"产学研"有机结合,能够进一步促进出版物流实践和理论研究的繁荣与发展,有利于培养适应新时代特别是网络环境下出版物流人才的培养。

关 键 词:出版物流  出版供应链  “产学研”结合  “十二五”

Review on Practice and Theory Research of Chinese Publication Logistics and Supply Chain
Institution:Zhang Meijuan etc.
Abstract:Based on summing up the achievements and shortcomings of Chinese publication logistics practical development and the theoretical research in recent years especially the period of "Twelfth Five-Year Plan"in China,combined with the actual development characteristics,and the" Twelfth Five-Year Plan" of the General Administration of Press and Publication,the paper studied the development strategies and paths for the current publishing industry and publishing groups in their logistics and supply chain,the breakthrough points and methods of relevant theory research.The paper emphasized that it is very important to effectively combine the three fields of"industry,education and research"in the publication logistics and supply chain,which could further promote the prosperity and culture development of the publishing logistics practice and theoretical study,could be helpful to train qualified personnel in the publication logistics who could be well adapted to the new era especially the environment of digital publishing.
Keywords:Publication logistics and supply chain Combination of industry  education and research Twelfth Five-Year Plan
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